Weapons of Mass Mobilization

Title

Weapons of Mass Mobilization

Identifier

16621

Abstract

A quiet couple in Berkeley got sick of being ignored by the system. So they built a new one. How MoveOn changed the face of fundraising, brought P2P to political advertising, and reinvented grassroots activism.

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Reference

'Weapons of Mass Mobilization', Wired

Cite As

“Weapons of Mass Mobilization,” Past Periodicals, accessed August 2, 2021, https://unsettlingscientificstories.omeka.net/items/show/28601.